Easy money

Stablecoins are cheap, easy and infinitely scalable infrastructure already exists

“Who is ever going to use stablecoins?!”

My fiancée, Joy, was incredulous regarding my growing conviction that stablecoins will transform the global financial system: “Who is ever going to use this complicated, fake money that is impossible to understand?” Two minutes later (literally), “Hey, I just created a stablecoin account with a debit card I can use anywhere!” Me, under my breath, “Yep, I told you so.”

That interaction and the US Congress’s passage of the GENIUS Act, providing a regulatory framework for stablecoins, convinced us to write companion articles this week on stablecoins. While Joy, a chartered accountant who puts the Joy in The Joy of Accounting, is delving into the accounting treatment of stablecoins, my focus here is explaining why their uptake is likely to be more rapid and transformative than the consensus expects, and perhaps different from what some stablecoin proponents expect.

Stablecoins as global “payment rails”

If you don’t know what a stablecoin is, you should first read my earlier piece explaining how they relate to the concept of “narrow banking.” Even if you know what stablecoins are, you may want to start there. A key takeaway is that while stablecoins are often framed as “money,” it is better to think of them as payment systems like the Visa network. While these payment networks – sometimes called “payment rails” – can use any currency, the vast majority use one currency: the US dollar. The US government’s legal and regulatory adoption of stablecoins is likely to cement and even increase the dollar’s dominance, both in stablecoins and the global financial system. And it is likely to happen fast.

Why stablecoins will take off faster than expected

Stablecoin growth is likely to surprise even crypto enthusiasts for the same reason the internet and social media gained traction faster than earlier technologies: all the necessary infrastructure is already in place. When Mosaic, the first internet browser, was launched, fixed-line telecommunications were ubiquitous, a near majority of American households had personal computers, and scientists had been using the DARPA-funded proto-internet for over a decade. Similarly, each successive generation of social media has grown faster than the previous one because all the infrastructure – mobile telephony, smart phones and internet protocols – already existed. Only cultural adoption was necessary.

The technology adoption lifecycle

Geoffrey Moore, building on the ideas of Everett Rogers three decades earlier, described the rate of adoption of new technologies as a “lifecycle” spanning its uptake by five societal groups: fringe “enthusiasts” who originate the technology, followed by a minority of “innovators” who are early adopters, then the majority of people who are “pragmatists” that jump on the bandwagon and “conservatives” who only join when it is clear the technology is taking over, and finally “skeptics” who are resistant to any change (Figure 1).11

Enthusiasts completed the necessary architecture

Crypto enthusiasts created stablecoins to facilitate trading between crypto currencies: it was useful to have a stable price reference on blockchain to trade Bitcoin for another crypto currency like Ethereum. The digital dollar on blockchain, aka stablecoin, was born. Their efforts built the necessary “connective tissues” that made it so easy for Joy to set up a crypto account without any prior knowledge: the financial technology (FinTech) for on and off ramps from the traditional financial (TradFi) system to crypto platforms, and the “Layer 2” software that scales existing crypto currency platforms to handle the speed and volume of transactions necessary to be competitive payment systems.

Innovators have begun the acceleration

Enthusiasts’ construction of the final bits of stablecoin infrastructure opened the doors to the innovators, the early adapters who help normalize and create the scale necessary for accelerating adoption by others. It is the innovators who begin the exponential phase of growth shown by the orange line in Figure 1. The key driver, as with expansion of any other technology is cost relative to incumbents. This is why most of the stablecoin adoption outside of the crypto enthusiast community has come in the international payments space, especially from migrants remitting money to relatives in their home countries. In the traditional system, wiring $200 typically costs about 6% but can cost as much as 10% and may take days to effect with little transparency; the same transaction via stablecoins is instantaneous and transparent, and costs 0.5% to 3%.22

Pragmatists take up the baton for peak acceleration

Pragmatists, too, are driven by cost concerns by need evidence of a practical business case. That can come from a critical mass of users created by innovators, regulatory endorsement, or cost declines or productivity gains driven by both. But it also comes from peer validation: adoption quickens as more users embrace the technology. All those ingredients now are in place and create a virtuous circle of rising stablecoin use: official sanction and regulation by the US government raises trust in stablecoins as a means of payment, rising trust begets increased usage, which both increases use and further reduces costs, raising trust and usage further, and so on.

Business adoption in its infancy

Businesses are the critical group of pragmatists and the largest segment of the international payments market. To date, business usage of stablecoins is in its infancy and largely concentrated among small importers in financially underdeveloped countries.33 Among established Western businesses, use of stablecoins has been concentrated among international payments providers jockeying for market share in the global remittance market,44 though SpaceX reportedly has used stablecoins to handle Starlink payments from financially underdeveloped countries.55 But as Joy discusses in her companion piece, by legitimizing and clarifying regulatory and accounting treatment, government sanction provides the critical push for businesses to take advantage of the cost savings that stablecoins can enable.

Youth drive accelerating consumer growth

Business adoption also is encouraged by consumer adoption, which is accelerating particularly among the young as it has with FinTech.66  Younger consumers adopted digital payments and non-bank financial accounts like pre-paid cards faster than their older peers.77 But youth adoption was critical to the development of infrastructure like retail point-of-service (POS) payment capabilities that facilitated adoption of digital payments by older consumers.88 The next stage of stablecoin normalization – and declining transaction costs – likely will be the replacement of bank-based POS systems that complete the “last mile” for today’s stablecoin payments with direct stablecoin payment. Indeed, it already is happening: Stripe the company that Substack uses for subscriber payments charges half as much for stablecoin payments (1.5%) versus traditional card payments (2.9% plus $0.30).99

Consensus estimates for growth probably are too low

While the orange line in Figure 1 is a figurative representation of cumulative adoption rates, it accurately represents the observed pattern of technological adoption: a logistical function that initially grows slowly before exploding exponentially and finally slowing again as full adoption nears.1010 The shift to exponential growth begins with adoption by innovators and accelerates in the handoff to pragmatists. While one could argue how far we are through the “innovators” phase, it’s difficult to argue that stablecoin adoption won’t accelerate markedly given already-in-place infrastructure and the regulatory boost from the GENIUS Act. Yet, most market forecasts of stablecoin holdings over the next three to five years show a deceleration in growth (Figure 2).

Only Bitwise’s single year forecast for 2025 and Standard Chartered’s three-year forecasts show any acceleration in growth of stablecoin holdings. Even ARK, the notoriously pro-crypto investment manager, forecasts five-year annualized growth of 33%, only half its most recent, post-GENIUS Act pace of 65%. Given that global contactless card payments – nearly thirty years after introduction and 15 years after widespread rollout – are still growing at rates over 50%,1111 these forecasts seem conservative relative to previous technological adoption cycles. Further, the numbers being forecast are stablecoin holdings, not usage. Non-trading usage of stablecoins – i.e. for remittances and commerce – grew an astounding 288% in the last year and is likely to grow faster still as the velocity of stablecoins transactions (recycled use) rises with adoption.1212

Why does it matter?

At this point some readers are beginning to wonder “why does this matter?” while others are likely getting excited for what are probably the wrong reasons. Let’s start with the latter.

Stablecoins do not bring down US Treasury yields

US Treasury Secretary Scott Bessent and many others have gotten excited about the potential for stablecoin adoption to lower US interest rates by creating a “new” source of demand for US debt. But this is robbing Peter to pay Paul. While every dollar of stablecoin issuance must be backed one for one with US T-bills or like instruments, no new demand for US debt is created since stablecoin creation robs banks of deposits. To offset the lost deposit, the bank can either sell T-bills and delever, or issue new commercial paper or bonds to fund its loan portfolio. Either way, net credit in the economy is unchanged. There are some implications for credit spreads and swap rates that I covered in my research at Thematic Markets, but interest rates are unaffected.

But they could reduce US seigniorage…

There are two potential exceptions to this related to non-US users of dollars. The first is if foreign holders of physical US dollars exchange them for more convenient dollar stablecoins. That doesn’t increase demand for T-bills but it does reduce US seigniorage revenue. The drop in demand for Federal Reserve currency liabilities causes it to sell an equal amount of its own T-bill holdings, offsetting stablecoin issuers’ purchases, but it also reduces the interest the Fed earns and remits to the US Treasury.

Or possibly strengthen the dollar

The other exception is if US regulation of dollar stablecoins increases foreign demand for dollars, creating truly new demand for US T-bills. Yet the impact on interest rates is ambiguous in this case. Because foreign assets or debt are being sold to buy dollar stablecoins, the global supply and demand for savings isn’t changing, just its currency composition (dollars up, other currencies down). But that may show up as a stronger dollar rather than a fall in US T-bill rates.

Increasing dollar dominance

This last case isn’t hypothetical. Even before the passage of the GENIUS Act, the US was already a net exporter of dollars stablecoins.1313 I expect that to increase. More than 98% of stablecoin issuance is denominated in dollars despite most stablecoin demand being outside of the United States.1414 For many frontier and some emerging economies where monetary systems are unstable and large portions of the population are unbanked – but have mobile phones – the ability to easily obtain and transact in US dollars is a key driver of growing demand for dollar-denominated stablecoins. Importers struggling to obtain traditional sources of foreign exchange are using the rising supply of remitted stablecoin dollars to pay foreign suppliers, while consumers and businesses get respite from inflation conducting business in dollars even in countries where use of foreign currencies in commerce is illegal.1515

Stablecoins as Shiva, the destroyer…and creator

The easy availability and usability of dollar stablecoins throughout the world turns them into a monetary Shiva, the Hindu god of destruction and rebirth. In increasingly shrill tones central banks outside of the US are beginning to worry about the rise of dollar stablecoins…with good cause.1616 In countries struggling with monetary credibility and effective controls, an effectively unlimited supply of hard currency on a safe, regulated payment system that anyone can access on their phone anywhere threatens the very existence of their sovereign currencies and seigniorage. But even central banks with more credible inflation-fighting track records and well developed financial systems face a significant threat from regulated dollar stablecoins: bank runs. Imagine an alternative future to the 2011-’12 European banking crisis where Italians and Spaniards could immediately convert their euro bank deposits at Monte del Paschi and Bankia to dollar stablecoins instead of transferring them to Deutsche Bank (who immediately lent the funds back to the southern European banks via the European Central Bank). Would the euro still exist today?

But dollar stablecoins simultaneously offer a huge potential opportunity in many of the world’s poorest and most financially underdeveloped economies. Just as mobile communications technology allowed many of these countries to leapfrog past the expensive infrastructure of fixed-line telephony,1717 dollar stablecoins could allow them to escape chronically corrupt financial regulation and banking systems. The ability to transact in dollars through smart contracts embedded in the underlying blockchain of the stablecoin’s payment rails opens the door to commerce and credit that would require decades of financial development even if political reforms were feasible.

Don’t let me tell you “I told you so.” Get ready. Stablecoins are going to transform the global financial system and it will happen faster than you think.

1

Crossing the Chasm, Geoffrey A. Moore, Harper Business, 1991; and Diffusion of Innovators, Everett M. Rogers, Free Press of Glencoe, 1962.

2

The stable door opens: How tokenized cash enables next-gen payments,” Matt Higginson & Garry Spanz, McKinsey, 21 July 2025; “Stablecoins and the New Payments Landscape,” David Duong, coinbase, 5 August 2024.

3

Can Stable coins Legally Bypass SWIFT?” David Egorp, fincra, 11 June 2025.

4

Stablecoin-Powered Remittances Challenge Western Union’s Turf,” James Morales, CCN, 23 June 2025; “Stripe rolls out stablecoin accounts in 101 countries, as Bridge launches USDB,” Ledger Insights, 8 May 2025; and “Visa Expands Stablecoin Settlement Capabilities to Merchant Acquirers,” Visa (press release), 5 September 2023.

5

‘SpaceX uses stablecoins to collect payments from Starlink customers’, says Chamath Palihapitiya,” Chris Smith, The Street/Yahoo! Finance, 21 December 2024.

6

Age-dependent differences in using FinTech products and services—Young customers versus other adults,” Dorota Krupa & Michał Buszko, PLOS One, 26 October 2023; and “Why fintech upstarts have failed to unseat UK banks,” Akila Quinio, Financial Times, 31 May 2024.

7

Unbanked Population Statistics 2025: Demographics, Challenges, and Progress,” Steven Burnett & Kathleen Kinder, CoinLaw, 16 June 2025; and “Fintech Industry Statistics,” WifiTalents, 2 June 2025.

8

Ibid and “Fintechs: A new paradigm of growth,” Lindsay Anan et alia, McKinsey, 24 October 2024.

9

Stablecoin paymentsStripe DOCS, as updated 28 July 2025.

10

See for example the graphs in these articles: “A Century of Tech Adoption in a Single Graph,” Rob Marvin, PCMag, 15 June 2018; and “Mega forces: An investment opportunity,” BlackRock Investment Institute, January 2024.

11

Electronic Payments Statistics,” Jannik Linder, Gitnux Report 2025, 29 April 2025.

12

New research into real world stablecoin payments shows some surprising results,” Ledger Insights, 2 June 2025.

13

Decrypting Crypto: How to Estimate International Stablecoin Flows,” Marco Reuter, IMF Working Paper No. 2025/141, 11 July 2025.

14

US dollar stablecoins constitute $267.2 billion of the outstanding total of $271.5 billion; Stablecoins by Market Capitalization, coingecko, as of 28 July 2025; see reference in footnote 14 for distribution of transactions and “Where are all the stablecoins?” Andjela Radmilac, CryptoSlate, 6 August 2024, for estimates of the distribution of holdings.

15

Banks Blocked Their Accounts—So They Built a Stablecoin Economy Instead,” Lorena Nessi, CCN, 27 June 2025; and “Stablecoins find a use case in Africa’s most volatile markets,” Abubakar Idris & Tawanda Karombo, rest of the world, 19 August 2021.

16

Dollar stablecoins threaten Europe’s monetary autonomy, ECB blog argues,” Reuters, 28 July 2025; “Central banks face dilemma over rise of dollar-backed stablecoins,” Philip Stafford & Elettra Ardissino, Financial Times, 17 July 2024.

17

Mobile Phones and Local Economic Development, A Global Evidence,” Justice Tei Mensah, World Bank Policy Research Working Paper 10526, July 2023.

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Economic and market forecasts:

Economic & market forecasts
  • Sustained higher US rates, vulnerability of backend rates and term premia to steepening in H2 2023: Are we there yet? 

  • No recession, continued strength of US economy throughout 2023: Solved: Drivers of the dollar cycle; Clash of the Themes; Are we there yet?; Opportunity knocks: Are you listening?; Götterdämmerung.

  • No backtracking or “pivot” by the Fed in 2023: Solved: Drivers of the dollar cycle; Clash of the Themes; Are we there yet?; Opportunity knocks: Are you listening?; Götterdämmerung.

  • No banking crisis or reversal by the Fed following the failures of Silicon Valley Bank: Did QE cause bank failures? Opportunity knocks: Are you listening? 

  • No new “Plaza Accord” resulting from US dollar strength and Fed rate hikes in 2022: Plaza 2.0 bid, not offered

  • No default by Nigeria before or in the aftermath of the 2023 national elections: Debt reality versus perceptions

  • The continued fall in US real rates through the 2000s and early 2010s. Themes & framework: Mercantilism (with Chinese characteristics) and the associated $Bloc/Chinese co-prosperity sphere undermined the marginal product of capital in the US while simultaneously increasing non-US demand for US Treasuries.

  • Emerging market outperformance in the 2000s. Themes & framework: Mercantilism (with Chinese characteristics) drove both the development of the $Bloc/Chinese co-prosperity sphere and the commodity supercycle, while Apex neoliberalism supported institutional reforms that lowered EM risk premia, all of which encouraged foreign direct investment that raised productivity and led to rapid economic growth.

  • The end of emerging markets’ “original sin” and growth of EM local bond markets, a development supported by a G7 initiative that I led at the US Treasury. Themes & framework: The $Bloc/Chinese co-prosperity sphere provided a new stability in many EM exchange rates while institutional reforms undertaken by many as part of Apex neoliberalism lowered EM risk premia. 

  • The Global Financial Crisis (albeit see admission of errors below). Themes & framework: Mercantilism (with Chinese characteristics) and $Bloc/Chinese co-prosperity sphere simultaneously increased incentives for debt finance in the US (as demand for “safe” USD bonds rose globally) while undermining US means of repayment as the US marginal product of capital in traded goods fell.  Combined with poorly designed bank regulation that allowed banks to leverage themselves well beyond regulators’ intent (Apex neoliberalism), “complexity cascaded”.

  • The failure of QE to generate post-GFC inflation. Themes & framework: Believing is being: inflation expectations were stable to falling amid deleveraging and associated lethargic income growth, lowering real interest rates as nominal rates were pinned at the zero lower bound, and implying sustained weak money demand.  Stuffing banks with more reserves changed none of those variables.  As Keynes described seven decades earlier – in the absence of negative nominal rates – monetary policy at the zero lower bound is equivalent to “pushing on a string”.

  • The lack of effect of balance sheet runoff on interest rates. Themes & framework: Believing is being and portfolio theory rejected the then dominant “portfolio balance” theory of QE.  QE was a credible commitment by central banks to keep rates on hold, suppressing expectations for future rates and thus the yield curve.  This is why the “Taper Tantrum” had its largest effects on 3-5 year forward rates as expectations for rates hiked rose, while long-dated forward rates fell.  Measures of long-dated term premia continued to fall as the Fed reduced its balance sheet.

  • Peak Chinese growth in 2011. Themes & framework: Mercantilism (with Chinese characteristics) led to unsustainable contributions of investment to GDP and a collapse in China’s marginal product of capital amid historically large debt to GDP, a phenomenon that peaked with China’s 50% surge in domestic credit in response to the GFC.  Domestic funding of its debt trapped China within its own financial repression scheme, frustrating its efforts to unwind its $Bloc/Chinese co-prosperity sphere and internationalization the renminbi as a closed capital account is required to avoid savings flight and a collapse of the debt bubble. This self-funded debt bubble implies that losses from consequent overinvestment are “amortized” in the form of slower growth.

  • Emerging Market underperformance of the last decade (and likely future decade). Themes & framework: Institutional reform in EM peaked with US policy credibility before the GFC under Apex neoliberalism; China’s peak within Mercantilism (with Chinese characteristics) in 2011 and the associated end of the commodity supercycle ended the “pack” economic benefits of the $Bloc/Chinese co-prosperity sphere, while simultaneously the advent of Localization began to shift production back to advanced economies.  Amid stagnating growth and backsliding reforms, EM FX and asset prices looked (and continue to look) overvalued and risk spreads remain too thin.

  • Falling USD reserve share in the 2000s and a rising share since peak China. Themes & framework: The massive reserve accumulation required to sustain undervalution of the $Bloc/Chinese co-prosperity sphere came to be seen as “sovereign wealth” that required diversification, rather than a liquidity store for crises, and led to a consequent fall in the USD share of reserves.  Yet the greater financial openness and cross-border claims that accompanied the Apex neoliberalism necessarily implied a proportional increase in capital outflows in periods of risk aversion; i.e. historically large reserves were not as large as perceived in reality.  As China and the $Bloc/Chinese co-prosperity sphere slowed after 2011, and Global entropy increased Uncertainty with attendant effects on risk aversion, emerging markets learned painfully in 2014 that reserves were neither excess nor sovereign wealth, but instead necessary liquidity, and that the USD’s safe haven properties were unparalleled.

  • Low and falling inflation throughout the 2010s. Themes & framework: Missingflation, the unexplained trend component of global inflation that had led to two decades of inflation overforecasting by economists, showed no signs of abating and seemed to be caused by a continued slide in inflation expectations (Believing is being) as central banks struggled with the zero lower bound.  The end of the trend would require both for central banks to make more credible commitment to raise inflation in conjunction with a sustained positive inflation shock.

  • The (trend) bottoming of long-term US real rates, higher-than-expected peak in Fed funds rates and US equity outperformance in the last decade. Themes & framework:  China’s peak in 2011 under Mercantilism (with Chinese characteristics) and the dissolution of the $Bloc/Chinese co-prosperity sphere ended the trend of falling US real rates they had created.  But it wasn’t until Localization gathered sufficient steam – and the US private sector had deleveraged – that US openness and technological leadership sufficiently raised US returns to capital to support a rise in US real rates.  The Trump administration’s political support (Politics of Rage) for Localization gave another nudge to US relative returns to capital, and Covid again accelerated these phenomena further (and likely more sustainably).

  • The capitulation of Saudi Arabia’s price leadership/management in 2014 in the face of surging US tight oil production leading to lower and more volatile crude oil prices. Themes & framework: The end of the commodity supercycle brought about by peak China under Mercantilism (with Chinese characteristics) paused relentless crude oil demand growth, allowing innovation and a business-friendly US regime to undermined Saudi Arabia’s price leadership with tight oil production.  Cartel dynamics combined with Saudi Arabia’s long-run price maximization led to a collapse in Saudi-enforced OPEC discipline, and lower, more volatile crude oil prices.

  • Financial volatility’s shift to a lower median level with more frequent, shorter explosions during the last decade. Themes & framework: Rising Uncertainty in politics (Politics of Rage), geopolitics (Global entropy), technology (Localization), and policy (Missingflation) amid Complexity cascades shifted the relative shares of total risk away from quantifiable sources towards unquantifiable sources; the counter-intuitive implication of rising uncertainty is lower median volatility as active risk taking retreats in information lulls, with violent explosions of price activity when new information is revealed.

  • Persistence of post-Covid supply constraints and sustainable inflation supported by rearview-mirror central bank policies leading to a flip in the direction of Missingflation. Themes & framework: Covid simultaneously accelerated both the economic and political motivations for Localization, caused a permanent shift in the structure of global demand, and disrupted existing global supply chains. Short-run aggregate supply could not adjust to the jump in investment and shift in demand quickly enough, creating prolonged shortages and the need for prices to curtail demand. The associated cost-push inflation was all the spark needed to ignite Believing is being changes in inflation expectation driven by central banks’ backward-looking policies based on a lack of understanding of Missingflation.

  • The Fed’s post-Covid rate cycle would be more like 1994 than the post-2000 gradualist cycles (a call I made in early 2021). Themes & framework: The intent of the Fed’s FAIT policy always was to boost long-run inflation expectations by falling “behind the curve” on inflation.  Yet their lack of understanding of the causes of Missingflation and insufficient faith in their own ability to generate Believing is being kept them focused on “fighting the last war” too long, allowing inflation to run too hot, too quickly.  But contrary to market conventional wisdom, inflation is deeply politically unpopular in an aging society and no central banker wants to be remembered as failing to control inflation.  Accordingly, the Fed (eventually) will react forcefully to contain the Believing is being genie they underestimated.

  • Consistent underperformance of European economy, assets and the euro since the Global Financial Crisis. Themes & framework: Relative to trend growth, Europe was more highly indebted than the US, yet European policymakers too long considered the GFC an “American problem”.  Combined with Europe’s greater institutional rigidities and a reluctance to write down bad assets, it would take proportionately longer to achieve necessary deleveraging.  China’s 2011 peak within Mercantilism (with Chinese characteristics) and the rise of Localization undermined all parts of Europe: the globalization-dependent South and China-dependent North, while inflexibility and low levels of technological innovation inhibit Europe’s ability to adjust to the new global economic order.

  • UK outperformance of consensus Brexit forecasts. Themes & framework: Consensus forecast for post-Brexit UK were based on three flawed assumptions (due to underappreciation of themes!). First, by ignoring emergent Localization, growth forecasts grounded in Apex neoliberalism wrongly assumed globalization would continue to be a major driver of economic growth.  Second, the consensus failed to acknowledge the UK’s long-run structural competitiveness: world-leading universities providing a technological edge in Localization; and strong, enduring institutions offering safety and stability amid Global entropy and rising Uncertainty.  Third, the consensus, ironically, ignored the largest driver of trade (by a wide margin) in their own models: “gravity”, or proximity to trading partners.  Network effects are extraordinarily powerful in trade and difficult to overcome.

  • Importance and implications for markets of Scottish independence referendum in 2014. Themes & framework: As one of the earliest manifestations of the Politics of Rage and its demands for greater political representation, the Scottish referendum was an unanticipated shock to markets and one of the first signs of Global entropy and the Uncertainty to come.

Global entropy

Manifest and growing disorder

By ignoring the endogeneity of complex systems and Rodrick’s globalization trilemma – that democracy, national self-determination, and economic globalization cannot enduringly coexist – Apex neoliberalism sowed the seeds of its own demise, leading to today’s manifest and growing global disorder: the end of Post-World War II international rules, rising ethnonationalism, multipolarity, the Politics of Rage, and the unwinding of globalized supply chains.  In short, Huntington’s Clash of Civilizations trumped Fukuyama’s End of History.  Apex neoliberalism facilitated rising trade-to-income ratios, cross-border capital flows, intergovernmental cooperation, and intra-economy income inequality; while simultaneously lowering financial spreads, inter-economy income inequality, and inter-state warfare.  Global entropy likely will reverse many of these effects.

Missingflation

Economists don’t understand inflation

What are economists missing about inflation?  In the two decades before Covid, market analysts, academic economists and central banks consistently overforecast inflation; in the last two years they have persistently underforecast it.  Enduring one-way errors are not “white noise”; they demonstrate bias and strongly suggest that economists’ current understanding of inflation is flawed.  Demographics, globalization and technology help to explain some of the forecast miss, but significant omitted variable bias remains, most likely due to failure to explicitly incorporate Believing is being.

Believing is being

Self-fulfilling beliefs are real

Beliefs drive everything from asset bubbles, to debt dynamics, to crypto currencies’ values, to inflation and hyperinflations (probably Missingflation, too).  Good economists understand this but often omit beliefs from models to simplify because of the difficulty in measuring beliefs.  Unfortunately, too many bad economists copy those models without understanding the potential for omitted variable bias.  The rapid social, technological, political, and geopolitical changes behind Global entropy and Uncertainty are swiftly shifting beliefs, driving a feedback loop of economic and political outcomes.  Yet the infrequency of these deviations and difficulty in measuring them make statistical modeling nearly impossible.  Only through economic theory and full-spectrum information collection can we infer when and how beliefs are adjusting and their likely effects.

Complexity cascades

Complex systems fail unpredictably

Human societies, nation states and (especially) economies are examples of complex systems. Complex systems always operate in “broken” mode and ironically are more structurally stable when they have lots of small failures.  But when they are subjected to massive or cascading shocks, complex systems can fail unpredictably and totally.  Covid and manifest Global entropy represent self-reinforcing mammoth shockwaves that imply systemic collapses – in all spheres, socio-political, geopolitical, economic, and financial – are more likely than the consensus admits.

Uncertainty

Not all risks can be quantified

All risks are not the same.  Some are quantifiable, like the chance of being dealt an ace in a game of cards. Others are not but can be subjectively guessed, like the chance you leave a casino a winner. Then there is uncertainty, the most dangerous of all risks because it is by definition, non-quantifiable: what is the chance the casino gets hit by a meteor?  Apex neoliberalism created a façade of quantifiable risks; Global entropy and Complexity cascades are illustrating that the world is far more uncertain.  The quantitative models in finance, business, economics, and politics that gained dominance during Apex neoliberalism generally have performed poorly as Global entropy has become more pronounced, a trend that is likely to sustain as uncertainty rises further.  Scenario analysis and “satisficing” are the only proven frameworks for dealing with uncertainty.

Politics of Rage

The proletariat want their franchise back

Four decades ago, globalization and increasing economic returns to intellectual capital opened a fissure between elites and everyone else, especially in more developed economies.  The economic and political consequences of Apex neoliberalism widened this fissure into a chasm of mistrust that has resulted in the political turmoil that engulfed most advanced economies in the last decade.  Contrary to conventional wisdom, its causes derive more from perceived and actual political disenfranchisement than economic distress and inequality.  Trends in the former suggest the wave is not near cresting, implying sustained socio-political, geopolitical and economic disruptions.

$Bloc/Chinese co-prosperity sphere

FX herding cures “fear of floating”

The “co-prosperity sphere” of bloc managed exchange rates centered around Chinese trade and the US financial system, alternatively known as Bretton Woods II or Chimerica, dramatically reoriented global supply chains, supported emerging markets’ financial development and economic boom of the 2000s, drove much of the dollar’s 2002-’11 depreciation, and ultimately likely caused the Global Financial Crisis.  Emerging market crises of the late 1990s marked the final chapter in the Bretton Woods exchange rate system.  Yet “Fear of floating” persisted until China’s Mercantilism and contemporaneous accession to WTO provided an alternative: exchange rates managed by “herd” or by “pack”.  Hiding within the herd provided financial stability for China’s EM trading partners, while simultaneously allowing them hunt as a pack for foreign direct investment and supply-chain dominance.  The size and rapid growth of the co-prosperity sphere distorted the global economy like a massive stellar object warps space-time.  Collective suppression of exchange rates and domestic cost of capital diverted supply chain growth into the bloc, while attendant reserve accumulation led to a surge in demand for “safe” core economy bonds.  The former undermined returns to capital in traded goods production outside the bloc and the latter depressed interest rates on “safe” US debt, encouraging overinvestment in non-traded goods like housing.  (Note: I labeled this phenomenon “the dollar bloc” when I first wrote about it in 2003-04, but later referred to it as “the co-prosperity sphere”.)

Mercantilism (with Chinese Characteristics)

State capitalism’s unintended costs

China’s 1994-2012 “miracle” that lifted nearly a billion people out of poverty and its current growth problems both originate in its extreme application of the mercantilist “Asian growth model” originated by Japan and later copied by Asia’s “Tigers”.  A combination of capital controls, protectionism, domestic financial repression, and industrial policy direct underpriced capital to favored industries that promote rapid capital accumulation and development by leveraging external demand (and technology) from advanced economies. Rapid development and convergence comes at cost, however.  Underpriced capital and exchange rates lead to distortive overinvestment.  Those losses are realized either abruptly and painfully through write downs – like those enforced on late-‘90s Asian Crisis economies by the IMF – or, if the economy can self fund, are “amortized” as lost future growth.  Japan’s lost decade and China’s current funk are examples of the amortization path of economic loss.

Apex neoliberalism

Liberal capital democracy’s pyrrhic victory

Rapid global growth, particularly in the less developed world, “hyperglobalized” production and the growth of inter-governmental coordination derive substantively from the triumph of neoliberalism that followed the collapse of its ideological competitors with the Soviet Union’s fall and emerging market crises of the 1990s. But so too did the seeds of its undoing: The Politics of Rage, Mercantilism (with Chinese characteristics), Missingflation, and ultimately Global entropy.  Rapid adoption of Western economic institutions and trade mechanisms followed from neoliberalism’s victory, promoting a world of hyperglobalization: ever-more dispersed but integrated global supply chains, just-in-time industrial processes with reduced redundancy, unfettered cross-border capital flows, and uniform rules that increased the influence of international institutions, non-governmental organizations and multinationals at the expense of local political control and less-skilled citizenry.  Resultant uniformity and coincident digitization created a façade of certainty and quantification, promoting an overreliance on quantitative methods in decision processes, risk control and forecasting.

Economic and market phenomena:

Economic & market forecasts
  • The continued fall in US real rates through the 2000s and early 2010s.  Themes & framework: Mercantilism (with Chinese characteristics) and the associated $Bloc/Chinese co-prosperity sphere undermined the marginal product of capital in the US while simultaneously increasing non-US demand for US Treasuries.
     
  • Emerging market outperformance in the 2000s.  Themes & framework: Mercantilism (with Chinese characteristics) drove both the development of the $Bloc/Chinese co-prosperity sphere and the commodity supercycle, while Apex neoliberalism supported institutional reforms that lowered EM risk premia, all of which encouraged foreign direct investment that raised productivity and led to rapid economic growth.
     
  • The end of emerging markets’ “original sin” and growth of EM local bond markets, a development supported by a G7 initiative that I led at the US Treasury.  Themes & framework: The $Bloc/Chinese co-prosperity sphere provided a new stability in many EM exchange rates while institutional reforms undertaken by many as part of Apex neoliberalism lowered EM risk premia.
     
  • The Global Financial Crisis (albeit see admission of errors below).  Themes & framework: Mercantilism (with Chinese characteristics) and $Bloc/Chinese co-prosperity sphere simultaneously increased incentives for debt finance in the US (as demand for “safe” USD bonds rose globally) while undermining US means of repayment as the US marginal product of capital in traded goods fell.  Combined with poorly designed bank regulation that allowed banks to leverage themselves well beyond regulators’ intent (Apex neoliberalism), “complexity cascaded”.
     
  • The failure of QE to generate post-GFC inflation.  Themes & framework: Believing is being: inflation expectations were stable to falling amid deleveraging and associated lethargic income growth, lowering real interest rates as nominal rates were pinned at the zero lower bound, and implying sustained weak money demand.  Stuffing banks with more reserves changed none of those variables.  As Keynes described seven decades earlier – in the absence of negative nominal rates – monetary policy at the zero lower bound is equivalent to “pushing on a string”.
     
  • The lack of effect of balance sheet runoff on interest rates.  Themes & framework: Believing is being and portfolio theory rejected the then dominant “portfolio balance” theory of QE.  QE was a credible commitment by central banks to keep rates on hold, suppressing expectations for future rates and thus the yield curve.  This is why the “Taper Tantrum” had its largest effects on 3-5 year forward rates as expectations for rates hiked rose, while long-dated forward rates fell.  Measures of long-dated term premia continued to fall as the Fed reduced its balance sheet.
     
  • Peak Chinese growth in 2011.  Themes & framework: Mercantilism (with Chinese characteristics) led to unsustainable contributions of investment to GDP and a collapse in China’s marginal product of capital amid historically large debt to GDP, a phenomenon that peaked with China’s 50% surge in domestic credit in response to the GFC.  Domestic funding of its debt trapped China within its own financial repression scheme, frustrating its efforts to unwind its $Bloc/Chinese co-prosperity sphere and internationalization the renminbi as a closed capital account is required to avoid savings flight and a collapse of the debt bubble. This self-funded debt bubble implies that losses from consequent overinvestment are “amortized” in the form of slower growth.
     
  • Emerging Market underperformance of the last decade (and likely future decade).  Themes & framework: Institutional reform in EM peaked with US policy credibility before the GFC under Apex neoliberalism; China’s peak within Mercantilism (with Chinese characteristics) in 2011 and the associated end of the commodity supercycle ended the “pack” economic benefits of the $Bloc/Chinese co-prosperity sphere, while simultaneously the advent of Localization began to shift production back to advanced economies.  Amid stagnating growth and backsliding reforms, EM FX and asset prices looked (and continue to look) overvalued and risk spreads remain too thin.
     
  • Falling USD reserve share in the 2000s and a rising share since peak China.  Themes & framework: The massive reserve accumulation required to sustain undervalution of the $Bloc/Chinese co-prosperity sphere came to be seen as “sovereign wealth” that required diversification, rather than a liquidity store for crises, and led to a consequent fall in the USD share of reserves.  Yet the greater financial openness and cross-border claims that accompanied the Apex neoliberalism necessarily implied a proportional increase in capital outflows in periods of risk aversion; i.e. historically large reserves were not as large as perceived in reality.  As China and the $Bloc/Chinese co-prosperity sphere slowed after 2011, and Global entropy increased Uncertainty with attendant effects on risk aversion, emerging markets learned painfully in 2014 that reserves were neither excess nor sovereign wealth, but instead necessary liquidity, and that the USD’s safe haven properties were unparalleled.
     
  • Low and falling inflation throughout the 2010s.  Themes & framework: Missingflation, the unexplained trend component of global inflation that had led to two decades of inflation overforecasting by economists, showed no signs of abating and seemed to be caused by a continued slide in inflation expectations (Believing is being) as central banks struggled with the zero lower bound.  The end of the trend would require both for central banks to make more credible commitment to raise inflation in conjunction with a sustained positive inflation shock.
     
  • The (trend) bottoming of long-term US real rates, higher-than-expected peak in Fed funds rates and US equity outperformance in the last decade.  Themes & framework:  China’s peak in 2011 under Mercantilism (with Chinese characteristics) and the dissolution of the $Bloc/Chinese co-prosperity sphere ended the trend of falling US real rates they had created.  But it wasn’t until Localization gathered sufficient steam – and the US private sector had deleveraged – that US openness and technological leadership sufficiently raised US returns to capital to support a rise in US real rates.  The Trump administration’s political support (Politics of Rage) for Localization gave another nudge to US relative returns to capital, and Covid again accelerated these phenomena further (and likely more sustainably).
     
  • The capitulation of Saudi Arabia’s price leadership/management in 2014 in the face of surging US tight oil production leading to lower and more volatile crude oil prices.  Themes & framework: The end of the commodity supercycle brought about by peak China under Mercantilism (with Chinese characteristics) paused relentless crude oil demand growth, allowing innovation and a business-friendly US regime to undermined Saudi Arabia’s price leadership with tight oil production.  Cartel dynamics combined with Saudi Arabia’s long-run price maximization led to a collapse in Saudi-enforced OPEC discipline, and lower, more volatile crude oil prices.
     
  • Financial volatility’s shift to a lower median level with more frequent, shorter explosions during the last decade.  Themes & framework: Rising Uncertainty in politics (Politics of Rage), geopolitics (Global entropy), technology (Localization), and policy (Missingflation) amid Complexity cascades shifted the relative shares of total risk away from quantifiable sources towards unquantifiable sources; the counter-intuitive implication of rising uncertainty is lower median volatility as active risk taking retreats in information lulls, with violent explosions of price activity when new information is revealed.
     
  • Persistence of post-Covid supply constraints and sustainable inflation supported by rearview-mirror central bank policies leading to a flip in the direction of Missingflation.  Themes & framework: Covid simultaneously accelerated both the economic and political motivations for Localization, caused a permanent shift in the structure of global demand, and disrupted existing global supply chains. Short-run aggregate supply could not adjust to the jump in investment and shift in demand quickly enough, creating prolonged shortages and the need for prices to curtail demand. The associated cost-push inflation was all the spark needed to ignite Believing is being changes in inflation expectation driven by central banks’ backward-looking policies based on a lack of understanding of Missingflation.
     
  • The Fed’s post-Covid rate cycle would be more like 1994 than the post-2000 gradualist cycles (a call I made in early 2021).  Themes & framework: The intent of the Fed’s FAIT policy always was to boost long-run inflation expectations by falling “behind the curve” on inflation.  Yet their lack of understanding of the causes of Missingflation and insufficient faith in their own ability to generate Believing is being kept them focused on “fighting the last war” too long, allowing inflation to run too hot, too quickly.  But contrary to market conventional wisdom, inflation is deeply politically unpopular in an aging society and no central banker wants to be remembered as failing to control inflation.  Accordingly, the Fed (eventually) will react forcefully to contain the Believing is being genie they underestimated.
     
  • Consistent underperformance of European economy, assets and the euro since the Global Financial Crisis.  Themes & framework: Relative to trend growth, Europe was more highly indebted than the US, yet European policymakers too long considered the GFC an “American problem”.  Combined with Europe’s greater institutional rigidities and a reluctance to write down bad assets, it would take proportionately longer to achieve necessary deleveraging.  China’s 2011 peak within Mercantilism (with Chinese characteristics) and the rise of Localization undermined all parts of Europe: the globalization-dependent South and China-dependent North, while inflexibility and low levels of technological innovation inhibit Europe’s ability to adjust to the new global economic order.
     
  • UK outperformance of consensus Brexit forecasts.  Themes & framework: Consensus forecast for post-Brexit UK were based on three flawed assumptions (due to underappreciation of themes!). First, by ignoring emergent Localization, growth forecasts grounded in Apex neoliberalism wrongly assumed globalization would continue to be a major driver of economic growth.  Second, the consensus failed to acknowledge the UK’s long-run structural competitiveness: world-leading universities providing a technological edge in Localization; and strong, enduring institutions offering safety and stability amid Global entropy and rising Uncertainty.  Third, the consensus, ironically, ignored the largest driver of trade (by a wide margin) in their own models: “gravity”, or proximity to trading partners.  Network effects are extraordinarily powerful in trade and difficult to overcome.
     
  • Importance and implications for markets of Scottish independence referendum in 2014.  Themes & framework: As one of the earliest manifestations of the Politics of Rage and its demands for greater political representation, the Scottish referendum was an unanticipated shock to markets and one of the first signs of Global entropy and the Uncertainty to come.

Foreign exchange forecasts:

Foreign exchange forecasts
  • The dollar’s trend fall 2002-’11. Themes & framework: The effects of the $Bloc/Chinese co-prosperity sphere on relative returns to capital, balance of payments and the effects of “diversification” as sovereign reserves evolved into sovereign wealth.

  • The dollar’s trend turn in 2011, surge 2014-2016, and counter-consensus strength in 2018 and 2021 (I was the only sell-side analyst to forecast USD strength in 2021). Themes & framework: The same forces driving the US real rates higher in the last several years – the end of Mercantilism (with Chinese characteristics) and its associated $Bloc/Chinese co-prosperity sphere, disproportionate benefit to the US from accelerating Localization, Global entropy and Complexity cascades, all played out in the USD, too, with added support from increased safe haven demand for the greenback due to rising Uncertainty brought about by Global entropy and Complexity cascades.

  • The euro’s plunge from $1.36 in mid 2014 to $1.05 in early 2015. Themes & framework: Reluctant deleveraging from the Global Financial Crisis combined with the sharp deterioration in European returns to capital following China’s peak within Mercantilism (with Chinese characteristics) and the shift to Localization from globalization implied a sharply lower real value of the euro. When ECB President Draghi ruled out the deflationary (1990s Japan) path to devaluation with his commitment to “whatever it takes”, Believing is being implied an immediate and massive change in the nominal value of the euro was required as the expected path for domestic prices flipped.

  • The yen’s surge from above 120 per dollar to below 105 in H1 2016. Themes & framework: Abenomics’ biggest success was its Believing is being commitment to reflate Japan’s economy, leading to a sharp depreciation of the nominal yen as expected future deflation was unwound. But yen depreciation included an “overshoot” to compensate for the risks that inflation might overshoot. The Bank of Japan’s tacit admission that “Quantitative & Qualitative Easing” could not create sufficient inflation with its December 2015 adoption of negative interest rates implied a rapid unwind of the overshoot given the yen’s deep undervaluation as beliefs shifted again.

  • The pound sterling’s pre-EU referendum fall to $1.40, post-referendum floor near $1.20, and its post-Brexit rebound above $1.30. Themes & framework: A steep risk premium in sterling was required to compensate for the Uncertainty induced by the Politics of Rage driven jolt.  Yet, 1.20 represented a 60+ year low in purchasing power parity and seemed to undervalue the UK’s long-run structural assets – strong institutions, top global universities, leading tech industry – all of which were appreciating in value in a world of Localization, Global entropy, broader Uncertainty, and rising potential for Complexity cascades.

Political forecasts:

  • Political instability in Russia and China in 2023: Clash of the Themes.

  • Brexit 2016. Themes & framework: The chasm between elites (including those in markets) and ordinary citizens over the latter’s sense of disenfranchisement, the fundamental cause of the Politics of Rage, was clear well before the referendum and strongly suggested that bias in polling turnout models could fully account for the polls’ projected margin of defeat.

  • Trump 2016. Themes & framework: Record pre-election postal votes from registered independents (for whom no party seeks to “get out the vote”) suggested that, as with Brexit, the Politics of Rage’s disenfranchised and unaccounted for voters would be sufficient to overcome the (narrow) projected margin of loss.

  • Marine Le Pen’s 2017 success in reaching the run-off but ultimate failure to win French presidency. Themes & framework: The Politics of Rage framework suggested an undercounting of both Le Pen and left-wing populists’ support, giving her a clear path to the second round. But her projected margin of loss in the general election was far too large to be due solely to turnout bias, implying no chance of second-round success, particularly with left-wing populist voters dropping out or shifting support to Macron.

  • Trump narrow loss, post-election conflict 2020. Themes & framework: Pollsters’ mistaken focus on education levels as the source of their 2016 turnout errors rather than on (mis)trust driven by the Politics of Rage implied polls still were biased. Large shifts in minority voters towards Trump and unusually high “undecided” voters late in a highly polarized election also suggested the magnitude of Trump’s outperformance would be large (indeed, it was larger than 2016).  But the margin to overcome also was much wider in 2020, suggesting a close loss by Trump. Increasing polarization and mistrust on both sides implied a violent reaction by a minority, whichever side lost.

Admission of errors:

I get things wrong, too, but hopefully am the wiser for it.  This list is far from complete, but represents some of the ones that both stung and taught me the most.

  • Failing to specify financial institutions as at risk from credit trauma in 2023. While I did highlight that the most predictable source of for 2023 would be credit events following the massive rise in interest rates in 2022 (Debt reality versus perceptions), I didn’t specifically identify banks and other financial institutions as especially vulnerable, which proved to be the case with the failure of a few regional US banks in March 2023. Lessons learnt: Sometimes one’s focus on the underlying causes blinds to the obvious consequences, and levered entities with broad exposure will always be at risk from any traumas within an economy, even if sector or region specific.

  • Not seeing the Global Financial Crisis sooner. I saw the GFC earlier than many, but the extent of the financial system’s capital shortfall eluded me far longer than it should have.  At the US Treasury from 2006 through early 2008 I was responsible for assessing foreign financial risks (sadly, institutional territorialism prevented an integrated approach with my domestic-side colleagues that may have focused more attention on off-balance-sheet financing of US housing).  I chaired meeting after meeting in 2006-‘07 with market professionals, academics, regulators, and other policymakers where a noisy minority of participants argued that historic levels of debt to GDP implied an impending crisis.  Yet when I challenged them to explain a channel of transmission, what would be the tipping point, why it had not occurred already, or to present evidence that bank capital was insufficient to absorb even an historic drop in US housing prices, none – including some who have become very famous for “calling” the GFC – could do so.  Ultimately, it was the behavior of banks in funding markets in mid-to-late 2007 that clued me in that banks’ capital bases might not be what they purported (or, equivalently, contingent liabilities off balance sheet were far larger than people understood).  What I had not done – nor, apparently had any of the “experts” I consulted in those years – was the detailed micro-level analysis that the protagonists of The Big Short had done (kudos to them).  Lessons learnt: 1. “Macro” analysis often requires “micro foundations”; 2. many people claim expertise, don’t rely on it without evidence; and 3. notwithstanding (2), even if they can’t explain it, pay attention when a gathering minority claim to smell smoke. (Implicit lesson 4: don’t assume that the left hand is talking to the right hand in any organization.)

  • Losing my nerve at the bottom of markets in 2009. My framework helped me to correctly call the bottom in credit markets in January 2009 and recommend to the distressed debt fund I then worked for that we aggressively buy leveraged loans.  But on market research mission in late February, I got spooked by US Treasury and Fed officials I met in New York and Washington.  Throwing my framework out the window, on 6 March 2009, the exact day the S&P 500 hit its 666 low, I wrote a memo urging the fund to sell SPX futures as a hedge on its market exposure.  Lessons learnt: 1. Never abandon your framework; and 2. don’t assume someone’s position or pedigree alone gives them an informational or analytical advantage: demand reasons and evidence.

  • Missing the euro’s partial rebound in 2017; indeed, I forecast it lower! I failed to acknowledge the extent of the uptick in economic activity, and importantly, the credit growth that the ECB’s “anything it takes” policy was generating.  This one stung as I was a strong believer in then-President Mario Draghi’s approach and had previously highlighted credit expansion as a key metric of success.  Lessons learnt: Keep your eyes on the ball and regularly check to see if any of the ex ante conditions established for changing your mind have been met.

  • Dollar weakness in summer 2020. Another one that really stings.  Having correctly forecast that Covid-induced Uncertainty would lead to a surge in the USD as everyone scrambled for high-quality assets and liquidity in March-April 2020, I then failed to incorporate the unwind of that flight to quality as risk tolerance returned once the panic subsided.  Lesson learnt: Sadly, the same as 2017 dollar lesson: Keep your eyes on the ball and mind your pre-established conditions for turning points.

  • I completely missed the Fed’s mini easing cycle in 2019. While we will never know and Covid eviscerated my chance at redemption, I still believe the Fed’s easing was not merited and likely would have necessitated more aggressive hiking later had the Covid crisis not intervened.  The US economy continued to grow strongly in 2019, investment held up, and while headline inflation moderated somewhat, bottlenecks were generating rapid acceleration in a number of CPI subcomponents.  But even if I was right on the economy, the FOMC sets policy and I failed to listen to them, particularly the increasing support for average inflation targeting.  Lessons learnt: Policymakers set policy, listen to them even if you think they’re wrong.

  • Underestimating Jeremy Corbyn in the 2017 UK general election. I expected a small Conservative victory based on then Prime Minister Theresa May’s outreach to the working class and the Labour Party’s anti-Brexit tone.  What I failed to notice was that Mr. Corbyn’s grass-roots campaign cleverly focused on local bread-and-butter issues and greater political devolution, directly addressing one of the primary drivers of the Politics of Rage: a widening sense of political disenfranchisement among the average citizenry.  Corbyn’s tangible policies and outreach – which he largely abandoned in his losing 2019 campaign – easily trumped Ms. May’s intangible rhetoric as “hidden” Brexit voters didn’t trust her.  Lessons learnt: Again, “macro” analysis needs “micro foundations”, particularly in politics; ignore at your own peril.

  • Texas Governor Rick Perry to win the 2012 Republican nomination and beat President Barack Obama in the general election. The foundations of the Politics of Rage were already well apparent by the 2012 election and Rick Perry’s campaign was well tuned to court the rising sense of disenfranchisement of working-class voters, particularly in Appalachia, and increasing distrust of institutional expertise across voters.  Many of those voters were Democrats who were disappointed with the lack of “Hope and Change” promised by President Obama, making him vulnerable to any Republican who could attract a significant number of Democratic voters.  Governor Perry’s bigger challenge appeared to be winning the Republican nomination, but his solid conservative credentials and popularity in the second-largest state suggested he would eek it out.  Who knew he would self-immolate in a nationally televised debate?  Lessons learnt: Themes are important – Trump proved the Politics of Rage four years later – but idiosyncratic risks always are present.